How Farm Taaza Is Revolutionizing Fruits & Vegetable Sourcing

-August 16, 2017 : Sustainabilitynext

The South Indian fruits and vegetable market size is more than $3 billion. Less than five percent is currently sourced by big retailers directly from farmers. The opportunity is immense. The next wave of sourcing will use advanced technology and analytics, says Kumar Ramachandran, CEO of GS Farm Taaza, a leader in the B2B sourcing segment.
It’s a shame that 30% to 40% of fruits and vegetables grown in India get spoilt because of too many touch points in the supply chain – with several middlemen handling them. Whoever reduces the touch points ….Read more

What Made A Tech Veteran Invest In A Social Agri-Startup

-March 29, 2016 : Entrepreneur Media, India

Having spent close to three decades at Intel in the United States, one would have probably expected Chandra Mouli to invest in a tech startup in India. However, Mouli placed his bets on Farm Taaza, a for-profit social startup, a fresh produce supply chain management company, headed by Kumar Ramachandran.
Back in childhood days, Chandra had seen farmers in his hometown not getting the right market price for their produce. Chandra asked his grandfather, an influential agriculturist and zamindar….Read more


Farm Taaza Scouting For ₹40 Crore For Expansion

-March 28, 2016 : The Hindu Business Line

Bengaluru-based GS Farm Taaza, a wholly-owned subsidiary of Gram Suchana Solutions, will focus on tie-ups with kirana stores and farmers to accelerate growth and strengthen its presence in South India.
The company procures produce directly from farmers and supplies them to retail outlets. Kumar Ramachandran, Chief Executive Officer, said though the volume is huge in modern retail outlets…Read more


Flying Start – My Daughter Was My Biggest Motivator

-Mar 17 2016 : The Times of India (Bangalore)

When Kumar Ramachandran sold his engineering device services company Vignani Technologies to Foliage, a US-based technology consulting and engineering services company in 2014, he wondered about the next entrepreneurial step he could take. He recalls his daughter then telling him: “You have earned your money; now do something that impacts the society and not just you.”….Read more


Phaneesh Murthy-Backed Farm Taaza Buys Agri Supply-Chain Startups

-March 7 2016 : VC Circle

GS Farm Taaza Produce Pvt Ltd, a fresh produce supply chain management firm, has acquired two agri supply chain startups to expand its market share in south India, particularly in Karnataka, CEO Kumar Ramachandran told VCCircle.
The company, which is the wholly-owned B2B subsidiary of Gram Suchana Solutions, has acquired Bangalore-based vegetables supply chain firm Kaivalya Farms and Mysore-based Farm Exotica…Read more


Working With Women In Rural India

-March 3, 2016 : Entrepreneur magazine

Mahatma Gandhi once said that the “Future of India lies in villages.” Several social start-ups in India are taking steps to prove this point and improve the quality of life in rural India by providing employment. While they are doing this, they often face several challenges while working with women in rural India.
Prerna Wadikar, who works with RuralShores, a rural business process outsourcing (BPO) company based in Bangalore….Read more


GS Farm Taaza Produce Plans To Raise Rs 40 Cr

-February 26 2016 : Deccan Herald

GS Farm Taaza Produce, a fresh produce supply chain management company, an wholly-owned B2B subsidiary of Gram Suchana Solutions, plans to raise Rs 40 crore to upgrade technology.

“We are in discussions with a few investors, wherein we are planning to raise $6 million (around Rs 40 crore) for Series A, hoping by April-May. The funds will be used mainly to drive technology to the next level and revamp infrastructure (collection centres),” GS Farm Taaza Produce CEO Kumar Ramachandran said.
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Farm Taaza In Advanced Talks To Raise $6 Million From Series A Investors

-February 25 2016 : F&B News

Farm Taaza, a subsidiary of Gram Suchana Solutions, is now in dialogue with Series A investors to raise $6 million for its next phase of growth in fresh produce supply chain management. The company says it is confident to source these funds within the next three months. Plans are underway to unveil an app for farmers and its customers from the modern retail and HoReCa sector. The company also plans to set up distribution and collection centres with wifi connectivity. It plans investments in cold storage units and GPS tracking for efficient logistics….Read more